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	<title>Web Design Company, Charlotte NC &#187; Email Marketing</title>
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		<title>5 Step Roadmap to Successful Email Marketing</title>
		<link>http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-step-roadmap-to-successful-email-marketing-2/</link>
		<comments>http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-step-roadmap-to-successful-email-marketing-2/#comments</comments>
		<pubDate>Tue, 08 May 2012 17:50:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Aweber]]></category>
		<category><![CDATA[Bulk Mailing]]></category>
		<category><![CDATA[Constant Contact]]></category>
		<category><![CDATA[Email Spam]]></category>
		<category><![CDATA[List Building]]></category>

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		<description><![CDATA[Did you know you can get up to $50 return on every dollar spent on email marketing? What is the secret of their success? How do they achieve very high levels of responses? The great thing about email marketing is that everyone both novice and expert alike have to follow the same 5 step roadmap to be successful. Action One: Define your business objective You need to be absolutely clear about what you want to achieve. Is it customer acquisition using promotional offers? Is it sales lead generation to secure qualified prospects? Is it customer nurturing and retention with relevant &#038; informative newsletters? Whatever it is you must have a clear and defined business objective. Action Two: Build your email list Successful email marketing starts with quality contacts. You can start with a handful of contacts. When you make the effort to email relevant content to your list, you will &#8230; <a href="http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-step-roadmap-to-successful-email-marketing-2/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Why Use E-Mail Marketing? Nine Good Reasons!</title>
		<link>http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-use-e-mail-marketing-nine-good-reasons-2/</link>
		<comments>http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-use-e-mail-marketing-nine-good-reasons-2/#comments</comments>
		<pubDate>Sat, 03 Mar 2012 03:43:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Aweber]]></category>
		<category><![CDATA[Bulk Mailing]]></category>
		<category><![CDATA[Email Spam]]></category>
		<category><![CDATA[List Building]]></category>
		<category><![CDATA[Opt-in Form]]></category>

		<guid isPermaLink="false">http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-use-e-mail-marketing-nine-good-reasons-2/</guid>
		<description><![CDATA[E-mail is one of the most effective vehicles of marketing, offering great opportunities for businesses, such as: 1. It&#8217;s cheap E-mailing is the most cost-effective way, accessible to business today to do marketing,. There are major economies, no production or printing costs. There are self-service solutions to help you save on the cost of e-mail marketing service providers. 2. No limit to reaching your prospects The media is limited to certain regions, while e-mail recipients can be reached anywhere in the world. 3. Immediacy With the buttons &#8220;call to action&#8221; included in the e-mail messages, people are invited to perform a specific task or tasks in favor of your objectives. The words that bear the &#8220;Call to Action&#8221; offer a specific task to your audience, such as: visit, call, download, play, forward. Readers are invited to take immediate action, which increases conversion rates. 4. Ability to target the public With &#8230; <a href="http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-use-e-mail-marketing-nine-good-reasons-2/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How To Use Email Marketing Services To Your Advantage</title>
		<link>http://webpolaris.com/charlotte-web-design-blog/email-marketing/how-to-use-email-marketing-services-to-your-advantage-2/</link>
		<comments>http://webpolaris.com/charlotte-web-design-blog/email-marketing/how-to-use-email-marketing-services-to-your-advantage-2/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 12:41:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Bulk Mailing]]></category>
		<category><![CDATA[Campaigner]]></category>
		<category><![CDATA[Constant Contact]]></category>
		<category><![CDATA[Vertical Response]]></category>

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		<description><![CDATA[For most companies, it is not feasible to personally contact each client and prospect on a regular basis, so email marketing services provide a great alternative. Email is a convenient way to communicate with these populations other than face-to-face and has been proven very effective. Some companies mistakenly shun email because they feel it is impersonal. If they knew how to customize their email communications, they would surely think otherwise. Email newsletters are the perfect communication tools to summarize the content of a corporate blog or provide brief announcements regarding upcoming projects. Some companies have taken the personal aspect of these newsletters to an entirely new level. By including employee biographies in each issue, they allow customers to put a face to the names or departments with whom they interact. Learning about the staff and their experiences with the company allows customers to feel closer to the organization. Email marketing &#8230; <a href="http://webpolaris.com/charlotte-web-design-blog/email-marketing/how-to-use-email-marketing-services-to-your-advantage-2/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://webpolaris.com/charlotte-web-design-blog/email-marketing/how-to-use-email-marketing-services-to-your-advantage-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Email Marketing: How and Why You Need To Capture Leads</title>
		<link>http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-and-why-you-need-to-capture-leads-2/</link>
		<comments>http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-and-why-you-need-to-capture-leads-2/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 02:50:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Bulk Mailing]]></category>
		<category><![CDATA[Campaigner]]></category>
		<category><![CDATA[Email Spam]]></category>
		<category><![CDATA[Sending Emails]]></category>
		<category><![CDATA[Vertical Response]]></category>

		<guid isPermaLink="false">http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-and-why-you-need-to-capture-leads-2/</guid>
		<description><![CDATA[The truth is that not everyone who comes to your website will ever buy from you. The first chance of entering your site will not result in a long and lasting relationship unless you&#8217;re going to do something about it. So what are you going to do about these people whom you might never see again? Wouldn&#8217;t it be a waste to let them go just like that? Do you know how difficult it is to get that traffic to your site in the first place? You have to capture them before they click away and would never come back again. But how do you capture them and what&#8217;s the purpose? To capture them you need to have a &#8220;squeeze&#8221; page. A &#8220;squeeze&#8221; page is designed and created like a website or a sales letter. But the difference here is that you do not do any of your selling here. &#8230; <a href="http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-and-why-you-need-to-capture-leads-2/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>5 Fears That Keep You From Creating a Profitable Ezine</title>
		<link>http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-fears-that-keep-you-from-creating-a-profitable-ezine-2/</link>
		<comments>http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-fears-that-keep-you-from-creating-a-profitable-ezine-2/#comments</comments>
		<pubDate>Thu, 29 Dec 2011 23:08:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Bulk Mailing]]></category>
		<category><![CDATA[Campaigner]]></category>
		<category><![CDATA[Constant Contact]]></category>
		<category><![CDATA[Opt-in Form]]></category>

		<guid isPermaLink="false">http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-fears-that-keep-you-from-creating-a-profitable-ezine-2/</guid>
		<description><![CDATA[Do you think it might be time to launch an ezine (or e-newsletter), but you feel overwhelmed with the thought of what it will takes to get started? You know that you need to communicate with your clients (and potential customers) to increase sales and take your business to the next level, but your fears have been holding you back. Let&#8217;s take a look at some of the fears you may have and how they become false when you know how to overcome them. False Fear #1 &#8211; You think it will be too-time consuming. Here&#8217;s what you can do! Create an ezine template and stick to it. Make an ezine structure and keep it simple: intro, main article, product or service you are promoting. You can even do the writing yourself, and delegate the rest of the process. False Fear #2 &#8211; You don&#8217;t know what to write about. &#8230; <a href="http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-fears-that-keep-you-from-creating-a-profitable-ezine-2/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://webpolaris.com/charlotte-web-design-blog/email-marketing/5-fears-that-keep-you-from-creating-a-profitable-ezine-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Email Marketing &#8211; How Often Should You Email Your List?</title>
		<link>http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-often-should-you-email-your-list-2/</link>
		<comments>http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-often-should-you-email-your-list-2/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 15:46:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Bulk Mailing]]></category>
		<category><![CDATA[Constant Contact]]></category>
		<category><![CDATA[Email Spam]]></category>
		<category><![CDATA[Opt-in Form]]></category>

		<guid isPermaLink="false">http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-often-should-you-email-your-list-2/</guid>
		<description><![CDATA[I absolutely love this question because it has so many different answers, and they are all correct so to speak. Here&#8217;s what I mean&#8230; There&#8217;s no right or wrong amount of emails to send out in one day. Now I wouldn&#8217;t send out 15+ emails per day, but there&#8217;s no harm in sending out 1-2 emails per day, or 3-5 emails per week, or 1 email per week, if they have this one crucial element&#8230; quality. You see, the lack of quality or the lack of straightforwardness is what gets people in trouble with their lists. When this happens, your unsubscribe rate will shoot through the roof. For instance, if you sign up to a list that is supposed to teach you about cat breeding, and you get 2 emails that have content teaching you what you want to know, but the next 12 emails do nothing but promote the &#8230; <a href="http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-often-should-you-email-your-list-2/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://webpolaris.com/charlotte-web-design-blog/email-marketing/email-marketing-how-often-should-you-email-your-list-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Why Am I Getting So Many Unsubscribes?</title>
		<link>http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-am-i-getting-so-many-unsubscribes/</link>
		<comments>http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-am-i-getting-so-many-unsubscribes/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 14:13:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[List Building]]></category>
		<category><![CDATA[Opt-in Form]]></category>
		<category><![CDATA[Sending Emails]]></category>
		<category><![CDATA[Vertical Response]]></category>

		<guid isPermaLink="false">http://webpolaris.com/charlotte-web-design-blog/email-marketing/how-to-make-your-email-list-mad-and-fast-leading-to-unsubscribes-2/</guid>
		<description><![CDATA[One of the things I do in my Internet marketing business to stay in the loop is subscribe to a lot of other Internet marketers. I do this for a lot of reasons, but one is to see how they run their email marketing campaign. I, like a lot of other marketers, keep swipe files to save emails that I like and that I might use in my business down the road. So what do I do? I read the email titles and see which ones catch my eye. The one&#8217;s that I like, I save in my swipe file. The ones I don&#8217;t like, I kindly delete them if the topic doesn&#8217;t interest me. So, what does this have to do with this article? Well, what makes me mad and gets me to unsubscribe fast is the stupid AND FAKE email titles people use to trick their readers. Let &#8230; <a href="http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-am-i-getting-so-many-unsubscribes/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://webpolaris.com/charlotte-web-design-blog/email-marketing/why-am-i-getting-so-many-unsubscribes/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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